A Message to All Cebuanos: The First Victory Is Here—Now Let’s Finish the Fight

In the aftermath of Typhoon Tino, we demanded answers.
We sought accountability.
We refused to accept that flooding, landslides, and danger were “normal.”

Through our collective effort—and through the letter we sent to the Cebu City Council, to the Mayor, and to the Vice Mayor—the City has taken notice.

Because of this united action, a proposed resolution has now been filed calling for a full, urgent review of the Comprehensive Land Use Plan (CLUP) and Zoning Ordinances (ZO) of Cebu City.

This is a direct response to your concerns, your pleas, your stories, and your courage to speak out.

This is our first victory.

But it is only the beginning.


We Need Every Cebuano Now to Push This to Completion

A proposed resolution is not yet an approved resolution.
It is a seed—planted because of our effort.
For it to grow, we must stand together, louder and stronger.

This CLUP/ZO review is critical for Cebu’s future.
It will shine light on:

  • Upland developments that altered natural slopes
  • Flood-prone subdivisions allowed in hazardous areas
  • Blocked rivers and ignored waterways
  • Environmental oversight failures
  • The outdated planning that failed to protect our communities

This is our chance to correct decades of harmful decisions and bring back safety, logic, and environmental balance to our city.


We Started the Ball Rolling—Now We Need You to Roll It Forward

We call on every Cebuano:

  • Homeowners and families
  • Professionals and students
  • Barangays and community leaders
  • Survivors of Typhoon Tino
  • Everyone who believes Cebu deserves a safer future

Stand with us.
Raise your voice.
Tell the City Council: Approve the resolution. Begin the review. Protect the people.

The government has heard us once.
Let’s make sure they hear us all the way to the finish line.


A United Cebu Is Stronger Than Any Storm

Typhoon Tino may have awakened our pain, but it also awakened our strength.

We showed that ordinary citizens can move City Hall.
Now let us show that we can move Cebu toward a safer, more sustainable, and more just future.

This is no longer just my cause, or your cause—
This is Cebu’s cause.

Let us finish what we have begun.

Padayon, Sugbo.
Dili ta mosurrender.
Dili ta magpabilin nga hilom.
Let us stand as one and demand the future that our people deserve.

—Gus Agosto
For a Safer, Smarter, and Sustainable Cebu

Link to Our Letter to the City Council and Officials: https://abagosto.com/urban-risk-and-governance-advisory/

Proposed City Council Resolution https://abagosto.com/2383-2/

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Author: AB Agosto

A Juris Doctor and a Professor of Business & Economics at the University of San Carlos. Teaching finance, real estate management, and economics. He conducted lectures on valuation, environmetal planning and real estate in various places and occasions.

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